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A Destination for the Rich? Luxury Travel in Greece Seen Soaring

Platis Gialos BeachPlatis Gialos Beach
Platis Gialos Beach on the Greek island of Mykonos has been identified as one of the most expensive beaches in the world. Credit: 7777777kz / CC BY 3.0 / Wikimedia Commons

Greece’s luxury travel industry is seen rising to $2.7 billion by 2030, according to a report published recently by Travel and Tour World.

In 2020, the value of Greece’s high-end travel sector was estimated at approximately $767.8 million. By 2030, it is anticipated that it will soar to around $2,736.7 million, experiencing a compound annual growth rate (CAGR) of 11.5 percent from 2021 to 2030.

The luxury travel segment within Greece’s tourism industry has been witnessing a marked upsurge, fueled by growing interest in distinctive and luxurious vacation locales. This niche market is gradually expanding its footprint, driven by increased disposable incomes and enhanced living standards, the report says.

Greece is trying to attract tourists year-round. However, it’s still the summer months of magic that brings them to the country. This includes celebrities who are attracted to the islands and resorts popping up around the country that take over public beaches.

Statistical data from Greece’s national authorities place the country as the thirteenth most visited globally, attracting over